Dwayne Johnson Joins TKO Board with $30M Deal, Bolstering WWE's Corporate Strategy

Dwayne Johnson Joins TKO Board with $30M Deal, Bolstering WWE's Corporate Strategy
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Dwayne Johnson’s appointment to the TKO Board includes a $30 Million stock award to promote the brand.

Dwayne ‘The Rock’ Johnson has embarked on a new venture, joining the board of directors for TKO Group Holdings. Johnson’s appointment comes with a lucrative $30 million stock award in addition to full ownership of his legendary stage name, ‘The Rock’.

His extensive experience in media rights and business, including his ventures like ZOA Energy drink and Seven Bucks Production, positions him as a valuable asset to TKO, a conglomerate formed from the merger of WWE and UFC.

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