Sam Fender's 'People Watching' Album is Out! Stream it Now.

Sam Fender is one of the few rising stars in Britain whose music has never been doubted or contested. It has always felt like his destiny to become a world-renowned rock musician.

We are witnessing a major milestone in his career. People Watching is a mature, well-thought-out body of work that exudes the very best of classic rock energy while weaving in a refreshing modern twist.

The album cover gives off old-school vibes. However, the music is far from outdated. Fender’s voice travels like a soft breeze, bringing hope and inspiration for the days ahead.

The rich instrumentation of People Watching also paints a panoramic picture of Fender’s msuic talent. The sound is incredibly immersive and you don’t want to leave Fender’s sonic world.

The lead single, People Watching, has already gained over 24 million streams on Spotify. Our forecast is that each track on the album will reach at least 5 million streams.